Did you note the arrow on Amazon logo?

A to Z arrow on Amazon Logo - What does it mean? 

Have you noticed a curved arrow below the Amazon logo?

Logo designing is an interesting concept and a lot of work goes into the concept and design. The final design may look like a simple work and everyone feels "I could have designed a better one" or "isn't it a simple design for a shopping giant?" 

Let's look at the Amazon logo that looks fairly simple, but it conveys two main things.

1. Smiley Face

Yes, shopping on Amazon does bring a smile on the face of every shopper. Easy to find the exact product you are looking for, simple ordering process and most importantly, competitive pricing! That would definitely bring a smile on your face! And yes, that's what the curved arrow signifies. A happy buyer or seller, at all times.

2. A to Z

Did you notice that the curved arrow connects two alphabets, 'a' and 'z'? A clever design that signifies that you get almost all products from an apple to zip. Anything and everything being sold is listed on Amazon! Yes, that's why the arrow extends from 'a' to 'z'!

Once you note it you would think "how did I miss it?" :) So next time you see a logo spend a little while to study it and understand the concept behind it. Have you come across any interesting logo with a hidden message? Let me know!